The staff of prominent cryptocurrency exchange Binance (BNB) claims that all of its goods and services embody the principles of security, trust, and transparency. Here are some of the reasons the exchange is dedicated to establishing the norm for how the Web3 sector should approach users.
“No success without responsibility”: Binance’s Yi He on community-centric approach
Optimal client success was a vital component of the platform’s development and marketing initiatives from the very beginning of Binance’s (BNB) operations.
Co-founder and chief marketing officer of Binance, Yi He, emphasised that the exchange places a strong priority on user engagement and feedback analysis:
From day one, everyone at Binance participates in customer support. We must effectively communicate with and listen to people if we are to actually assist them and resolve their problems. Success in our sector is contingent upon bearing social responsibility. If it is not meeting time, it is community time, and we make every effort to hear from everyone.
According to reports, all senior executives at Binance (BNB) devote a few hours each day to resolving customer service concerns in order to gather operational and product feedback as well as a comprehensive grasp of user mood and demands.
Binance (BNB) implemented a system of quarterly CS training in 2022 that makes training on goods, processes, and systems a requirement for all workers.
Responsible trading and compliance: New steps in 2023
A strong compliance programme and a viable future for the blockchain business in terms of legislation and regulation are also being developed by the exchange in collaboration with industry partners, legislators, and regulators.
The CEO and creator of Binance, Changpeng “CZ” Zhao, explained that complete regulatory compliance is necessary for widespread acceptance of a cryptocurrency solution:
Binance’s aim to encourage the widespread use of digital assets, secure user safeguards, and increase industry security all revolve on regulatory compliance.
For this reason, Binance (BNB) is introducing a platform for large-scale law enforcement officer training, a compliance programme, a SAFU funds protection project, a responsible trading initiative, and a programme to promote compliance.
