This week, Ticketmaster Entertainment, Inc. revealed the company will give event organizers the ability to mint non-fungible token (NFT) tickets via the Flow blockchain. Last November, Ticketmaster said it was working with Polygon but since Super Bowl LVI, the ticket sales and distribution behemoth started working with the Dapper Labs-managed Flow.
Ticketmaster has mined over 5 million NFTs using Flow’s technology
On August 31, 2022, Sportsbusinessjournal.com reported that Ticketmaster would allow event organizers to issue NFTs using the Flow blockchain. Organizers will be able to mint NFTs before, during or after an event and they may also represent tickets or memorabilia, VIP access and prizes. The report states that the ticketing agency has already mined 5 million NFTs through the Flow network.
Clients that have issued NFTs include The Black Crowes, the Apollo Theater, and Gavin DeGraw. Ticketmaster originally said it would use Polygon but in February the world’s largest ticket marketplace decided to use Flow for the Super Bowl LVI NFT tickets.
Flow already works with the NFL through the partnership it worked for “NFL All Day” NFT. In addition, Flow, operated by Dapper Labs, was also used to mint “NBA Top Shot” NFTs and “UFC Strike” NFTs. In addition, NFL game attendees can receive flow-issued NFT tickets from over a hundred games from the 2022 season.
Flow Says ‘Ticketmaster Is Empowering Event Organizers’
All-time statistics from the NFT data aggregator cryptoslam.io shows that the Flow blockchain commands the fourth largest position in terms of NFT sales among 19 different blockchains. The Flow blockchain has recorded $1,098,215,401 in all-time NFT sales, according to cryptoslam.io data. 30-day stats indicate Flow is the fifth-largest just below Immutable X which saw a 417% rise in the past month.
flow too Confirmed The Ticketmaster deal happened on Wednesday when it made Live Nation fans tweet about it. “Great news for live event fans,” said Flow. ,[Ticketmaster] Event organizers can now offer digital keepsakes, Minted [on Flow]The company continued:
Activate access to experiences and rewards. And that’s not all — [Ticketmaster] is empowering event organizers to enhance live experiences for fans — Share your experiences online, never lose that ticket from the show you loved, new ways to reward communities, [and] enjoy VIP experiences.
