
Yet another high-profile sneaker manufacturer jumps on the bandwagon of NFT euphoria
Sneakmart, an iconic French shoe producer, signs a partnership with the StockX market: the two will launch sneakers that are both symbolic and “physical”.
Sneakmart releases MetaKicks NFTs together with StockX
According to the official announcement shared by the team of Sneakmart, it is ready to unveil its pioneering drop of tokenized sneakers, dubbed MetaKicks.
The collection includes 15 unique 3D animated sneaker designs with various combinations of shapes, textures, materials and colors. MetaKicks will be available in Rare, Super Rare, Epic, and Legendary categories.
In the future, these tokenized sneakers will be used by digital avatars in upcoming Metaverses. Also, they will unlock different utilities for NFT enthusiasts, including limited offers, derivative products, physical sneakers and so on.
To support token NFTs with “physical” NFTs, Sneakmart has signed a partnership with StockX, a global streetwear market leader. StockX becomes the official partner of the first Sneakmart releases.
The owners of all items in the first Sneakmart drop will be eligible for a lucky draw with the opportunity to win one of the 625 pairs of physical sneakers by StockX, including legendary Jordan 1 High, Nike Dunk Low, Adidas Yeezy 350 and luxirious Jordan 1 Dior.
Exciting collaborations coming soon
In total, StockX has allocated more than $200,000 for prizes to be split among Sneakmart customers.
Also, the teams are going to release collaborations with top football stars Didier Drogba, Kinsley Coman and Marco Verratti, who released their own customized personal MetaKicks.
Owners of pairs of sneakers customized by football players will have access to matchmaking events and other benefits. A total of 6,250 Mystery Boxes with MetaKicks will be released on the main Sneakmart website.