The leading cryptocurrency trading venue has named Scott Bauguess as a new member of its policy team. The American spent 11 years as a top executive at the United States Securities and Exchange Commission (SEC).
Another Veteran on Board
Coinbase continues to expand its management unit by hiring the financer Scott Bauguess as Vice President for global regulatory policy. As such, he will coordinate the exchange’s interaction with watchdogs.
Bauguess has experience with regulators having spent more than ten years at the United States Securities and Exchange Commission, where he most recently served as Deputy Chief Economist. Additionally, he is Director of Financial Markets Regulation at the University of Texas McCombs Business School.
The American shared the news on his Twitter account. He vowed to engage with watchdogs and create a “safe, efficient, and effective regulatory regime for digital assets.”
Late last month, Coinbase welcomed Tobias “Tobi” Lütke to its board. The platform’s CEO – Brian Armstrong – described him as a “super entrepreneur” who also believes deeply in the “power of crypto”. Lütke, 41, is famous for founding e-commerce giant Shopify.
Coinbase’s Super Bowl Forays
A few days ago, the US-based digital asset exchange promoted its services during the major sports event Super Bowl. The company’s ad consisted of a colorful bouncing QR code, which upon scanning, led viewers to the company’s promotional website.
Additionally, the trading platform offered $15 worth of free bitcoin to anyone who signed up through February 15 and pledged to distribute a $3 million giveaway to existing customers.
The marketing initiatives increased the platform’s traffic to unexpected for the company levels. As a result, Coinbase experienced an outage, but the team fixed it rather quickly.
After attracting millions of Super Bowl visitors to its website, the organization saw its shares rise 3% on Monday. At the time, its shares were trading at around $200. Currently, they are hovering around $195.
